Compact Mirrorless Medium Format Camera.
Designed to be the smallest and lightest mirrorless digital medium format camera possible, whilst still maintaining Hasselblad's very high build and image quality standards, the result is barely larger than smaller format mirrorless cameras.
The Hasselblad X1D is the worlds first mirrorless digital medium format camera. Weighing less than half of a conventional medium format camera and crafted from quality durable materials, it takes design inspiration from the original V System. Weather and dust sealed to stand up to challenging conditions, delivering the revered image quality Hasselblad has pioneered since 1941.
Its mirrorless body design and central lens shutter allows shooting noise to be kept very low allowing image capture without disturbing your subject.
The X1D will ship with the tried and tested 50MP CMOS sensor. The 44 x 33mm chip offers a considerable improvement in image capture quality compared with full frame and other smaller format mirrorless cameras. To allow photographers using this sensor to extract the maximum image quality available the sensor is capable of delivering up to 14 stops of dynamic range. Coupled with the extended shutter speed and ISO range, this sensor is capable of recording breathtaking detail even in poor lighting conditions.
The new 3.0" rear display boasts touch capability along with user customisation options including assigning nine favourite functions to touch buttons. The resolution is 920K dots and the image display performance delivers clear, colour accurate image reviews and high performance Liveview. The new smartphone style, icon based UI speeds access to even little used functions ensuring full use of the X1D's capabilities.
The Hasselblad X1D-50c is equipped with a 2.36MP electronic viewfinder. The display has a fast refresh rate, wide contrast range (230:1) and 24-bit colour output delivering a crisp, accurate representation of the capture area. The information within the viewfinder displays a wide range of information including aperture, shutter speed, shots remaining and exposure level. The eyestart sensor built in to the eye cup automatically switches the display from the rear screen as you place your eye to the viewfinder. After listening to the feedback from Hasselblad users we have implemented different image capture modes, including a square format (delivering a 39MP capture) and finally the much requested XPan panoramic format.
The viewfinder display adjusts to show the correct image area for the chosen capture ratio with unused areas blacked out.
The X1D offers 3 custom settings on the mode dial that allows the user to customise the camera settings. For example, you can set how the AF should work, which exposure mode should be used and what ISO setting should be used for a particular assignment. This way you can easily switch between certain behaviours during a shoot.
The simplest way of processing your Hasselblad RAW files, ensuring the best corrections and extraction of the finest detail possible.
In conjunction with the release of the X1D camera system, our raw conversion software has been further enhanced with additional tools. Perspective adjustment has been added for converging vertical corrections to complement the adjustment layers added in version 3.0. Lens corrections for the X system lens range including those for HC/HCD lenses on the X1D have been added to the already extensive range available.
The X1D is capable of capturing HD (2K) video at 25 fps. You are able to export your movie captures as H.264 files (Mpeg) and play them back in Phocus or other compatible software. Coupled with the HDMI and audio facilities on the new camera, the capture of high quality video output is simplicity itself.
The X1D is equipped with a host of enhanced connectivity options.
The X1D has dual SD memory card slots to maximise storage options and flexibility. This type of media card is an industry standard with very good data transfer rates and wide ranging compatibility with existing card readers.
Save captures to card 1, then when it is full use card 2. Future firmware updates will implement additonal options:
A USB 3.0 Type-C connector allows the user to connect to their chosen computer system without the need to use an adapter. It also delivers very fast transfer rates of more than five times that of Firewire, ensuring tethered liveview or stills capture is an experience to be enjoyed.
The addition of a mini HDMI port along with the associated input/output ports enables videographers to display the video feed on a larger external monitor for audio and video files.
Wi-Fi is included as standard supporting b, g, n and ac standards on both 2.4 and 5Ghz where permitted. This allows previews of the captured images to be viewed on an iOS device along with remote camera control and a 30fps liveview feed. GPS is also included as a standard feature enabling geotagging of your images at capture.
The X1D system is comprised of a number of exceptional components which, when combined, results in something truly unique- Hasselblad Image Quality. Delivering state-of-the-art image quality is - and has always been - our primary goal. These are the reasons a Hasselblad X1D system delivers exceptional file quality.
Linking all parts together Phocus is the software package that links all our great integration together. Phocus ensures that we have our fast and efficient lens corrections, extensive remote control and not forgetting Phocus Mobile for iPad, iPhone and iPod Touch. Phocus has a simple and familiar interface making it simple to use for a new user.
Our Application for iPad, iPhone and iPod offers a great way to view, rate and control your X1D camera. It is a free download from the Apple App store. It is easy to use and configure, and you'll be up and running in seconds.
Hasselblad's modern lens design has been optimised for digital perfection, including full automatic correction for chromatic aberration, distortion and vignetting. Phocus calculates the optical corrections for every shot at the given distance and aperture setting, providing perfect images, and an ideal basis for optimal image rendering and further processing.
The Hasselblad X1D is one of the most exciting developments in digital cameras in years. If you’re new to medium format, our experts will be happy to speak with you to discuss how medium format can improve your images. Just pop into one of our UK camera shops or email email@example.com with your contact details and we’ll be in touch shortly.
CMOS, 50 megapixels (8272 × 6200 pixels, 5.3 × 5.3 µm)
43.8 × 32.9mm
Stills: RAW 3FR capture 65MB on average. TIFF 8 bit: 154MB; Video: HD (1920 x 1080p)
Stills: Lossless compressed Hasselblad 3FR Raw + JPEG
Video: H.264 Compressed (25 fps)
Single shot stills, Video
16 bit; Dynamic range up to 14 stops
ISO speed range:
ISO 100, 200, 400, 800, 1600, 3200, 6400, 12800 and 25600
Dual SD card slots
Hasselblad Natural Colour Solution
16GB card holds 240 images on average
1.7 - 2.3 frames per second
3.0 inch TFT type, 24 bit colour, 920K pixels; Touch functionality: Yes, full support
Live View: On camera, host and iOS device with high frame rate (30 fps)
feedback Yes (on rear display)
Mounted in front of sensor
Phocus for Mac and Windows. Compatible with Adobe Photoshop Lightroom® and Adobe Camera Raw®
Macintosh: OSX version 10.10; PC: Windows 7 / 8 / 10 (64 bit only)
Host connection type:
USB 3.0 (5 Gbit/s) Type-C connector
Mini HDMI, Audio In/Out
- 10 °C to + 45 °C / 14 – 113 °F
Wi-Fi & GPS:
802.11 a, b, g, n or 802.11 a, b, g, n, ac (depending on region)
Camera Body only: 150 x 98 x 71mm
725g (Camera Body and Li-ion battery )
Mirrorless Large Sensor Medium Format
Hasselblad XCD lenses with integral lens shutter, H System lens range with optional lens adapter
Shutter speed range:
60 minutes to 1/2000 sec with XCD Lenses
Flash sync speed:
Flash can be used at all shutter speeds
2.36MP XGA Electronic Viewfinder
Autofocus metering via contrast detection
Instant manual focus override
Automatic TTL centre weighted system. NikonTM compatible hotshoe
Output can be adjusted from -3 to +3EV.
Spot, Centre Weighted and CentreSpot
Rechargeable Li-ion battery (7.2 VDC/3200 mAh)
Are you interested in the benefits of medium format? Our experts will be happy to speak with you to discuss how medium format can improve your images. We can even set up a demonstration to try the equipment hands on.Please send a brief message to firstname.lastname@example.org with your contact details and the equipment you are interested in and we’ll be in touch shortly.
We offer a variety of camera finance options to make it easier for you to purchase the latest camera equipment.
1. Add all your products to your order
2. Select Pay by Finance at the checkout
3. Complete the easy application
We want our Finance options to be as easy to understand and straightforward as possible. We’ve created the chart below to tell you how much you’ll pay back per month. On selected products, Interest Free and Buy Now Pay Later payment options will be available as part of specific promotions.
|Finance Options||Representative APR (fixed)||Deposit to pay||Monthly payments||Total amount payable|
|12 Months Interest Free||0.0%||tbc||tbc|
The Loan Period
Total Amount Payable
Amount of Interest Payable
Total Amount of Credit
36 Months Payments
Rate of Interest (fixed) 9.9% APR
Looking to buy a camera on finance? Please see this representative example for the details:
|Purchase Price||£2,000||The Loan Period||36 Months||Total Amount Payable||£2,319.86|
|Deposit Payment||£0.00||Amount of Interest Payable||£319.86||Admin Fee||£0.00|
|Total Amount of Credit||£2,000||36 Monthly Payments||£64.44||Rate of Interest (fixed)||9.9% APR|